SERVICES
Is Your Brand In Need Of A Remodel?
Do you feel like your current brand wasn't built to last? Is there something about your branding that doesn't align with what you offer? Do you hesitate to send potential clients to your website, social media, or put off marketing initiatives altogether? It may be time for a brand remodel. Let's discuss how to refresh your brand for one that you can't wait to show off!
Or Is Your Biz The New Kid On The Block?
First of all, welcome, and congrats! Are you in need of a brand build? Building a strong brand foundation right from the start lets you focus on what you are best at, advancing your business. I work with you to draft the blueprint for a brand that paves the way for the perfect foundation for your biz to grow and scale through strategic design. Wanna know how? Look below!
Or do you need ongoing design help?
Are you a more established biz in need of design services and brand support? Are you worried about the expenses that come with hiring a full-time in-house Graphic Designer? Never fear, Elissa is here! That's right, I offer brand support services to suit your needs and help you check off those to-dos so you can get quality design to-done.
Services
From bespoke branding to brand collateral, I've got you covered! Wanna learn more? Please explore my offerings below.
Brand Strategy
Brand Strategy (a.k.a. brand positioning) delivers a unique, memorable, and differentiated experience for your audience. This foundational framework is a blueprint for all of your internal and external communications.
Visual Identity
All of the visual design elements of the brand such as logo variations, colors, fonts, brand imagery, patterns, textures, and more. When paired with Brand Strategy you'll have everything you need to inform, attract, and engage your audiences.
Brand Support
Get ready to roll out your brand in style! From corporate pitch decks to business cards, social media graphics to web design, and beyond I work with you to design and craft the brand collateral you need across touchpoints.
MY PROCESS
I build bespoke brands brick by brick that stack up and set you apart from your competition. While every business has different and specific design needs here's a general overview of my tried and true full branding process. From strategy through visual identity.
01
Research
I work with you to learn about your organization and industry. I then review your existing brand and analyze your competitors as well as your audiences to gain a full understanding of your business.
02
Strategy
I work with you to identify and establish your business's unique value proposition (your why), mission, vision, values (purpose), brand archetype (personality), then voice and tone (positioning) for a complete foundational verbal system.
03
Design
I design and craft a memorable and differentiated visual identity system that sets you apart from your competitors. We then review together. I then refine as needed per the outlined number of revision rounds until everything is final.
04
Launch
Once the brand is fully approved I draft the brand guide. I then send you your brand guide and all of your final brand files so you can launch and maintain your new cohesive brand with ease.
WORK
